Companies use Metrical to understand who their customers are and what they want.
Benefits of Metrical
What We Do
Metrical helps companies better understand what keeps their customers happy. We digitally map the customer journey for you, identifying all the key moments in which to engage with your customers so they pass through your pipeline and remain loyal customers.
How We Do It
Metrical merges implicit account data you already have on your customers with explicit data gathered by our proprietary micro-surveys. We deliver customer experience insights in intuitive, dynamic dashboards that are centered on data that Marketing, Product and UX teams can act on.
Why You Need It
In today's world your customers have a plethora of options and obtaining a holistic view of the customer is near impossible. Metrical not only provides you with this lens into the customer, but works with YOUR TEAM and BRAND to gather the data YOU want in order to see the complete picture of all your customers, from those at risk of churn to your evangelists and everyone in between.
Who's Using Metrical
"Metrical is simply the best research solution my agency has used. Within days we had insights for our client about who's visiting their site and what kind of information they need. Metrical is a key part of our user research and the clean execution and speed of results keeps all of our strategic projects focused on the end-user. It's now our go-to research solution."Jen Modarelli, Principal @ modXdigital
"The information we uncovered with Metrical was the 'unlock' for the entire customer go-to-market strategy. Having information that is this impactful is invaluable in terms of guiding a strategy with quantifiable data"Jill Wieczorek, Strategic Planner @ Noble Studios
"The beauty of the Metrical data was that it clearly showed us where to focus and how much to concentrate in that area."Alo Mukerjiee, VP of Product Strategy @ Buildium
"Metrical not only offers solid technology with a smart user engagement model but also brings serious expertise to maximize the impact of a research project. The process was incredibly smooth and working with the team was great. I'd recommend Metrical in a heartbeat."Brian West, CEO @ Active Ingredients